Clik here to view.
4 Independent Sources Name AppsFlyer The Mobile Attribution Market Leader
h6{ font-size: 20px; color: #0090d0; } p { margin: 10px 0; }For the past four years, we have been on a mission – to empower mobile app marketers and deliver the clarity they need to make smarter,...
View ArticleClik here to view.
Introducing AdWords Cost and ROI Reporting, Custom Funnels, Dashboards That...
h6{ font-size: 20px; color: #0090d0; } p { margin: 10px 0; }As we head into what promises to be a beautiful summer, we have a number of exciting updates to share. AdWords Cost and ROI – Live! Last year...
View ArticleThe Dangers of Paid User Acquisition
h6{ font-size: 20px; color: #0090d0; } p { margin: 10px 0; }The mobile app space is a new and exciting world. Designing creative and flexible install-oriented user acquisition campaigns is a must in...
View ArticleClik here to view.
Can The Messaging Revolution Herald the QR Code 2.0 Era?
h6{ font-size: 20px; color: #0090d0; } p { margin: 10px 0; }Before you dismiss QR codes as a thing of the past, know this: these simple, printed squares that users can scan with their phones to load...
View ArticleClik here to view.
How to Drive New Users to Your App with Email Marketing
h6{ font-size: 20px; color: #0090d0; } p { margin: 10px 0; }After we’ve covered SMS and QR Codes as part of your mobile marketing user acquisition mix, let’s focus on an extremely important channel:...
View ArticleClik here to view.
How to Unlock the Door to the Chinese Market
h6{ font-size: 20px; color: #0090d0; } p { margin: 10px 0; }Many mobile enterprises across the globe find the Chinese mobile market just as mysterious as this ancient nation itself. It seems as if...
View ArticleClik here to view.
Top 10 + 5 Mobile Marketing Stats from June
h6{ font-size: 20px; color: #0090d0; } p { margin: 10px 0; } TOP 10 STATS Mobile marketing research you need to know about $36.9B projected mobile gaming market in 2016, 37% of entire gaming...
View ArticleClik here to view.
Universal Uninstall Attribution Has Arrived!
h6{ font-size: 20px; color: #0090d0; } p { margin: 10px 0; }Please keep your arms and legs inside the vehicle at all times. And don’t forget to buckle up. Because we’ve got some big news for you....
View ArticleMobile Marketing 5X5 June: Uberbike, Escaping Robots, Car Ads & More!
h6{ font-size: 20px; color: #0090d0; } p { margin: 10px 0; }
View ArticleAvazu CEO Talks Global Expansion and Key Industry Trends
h6{ font-size: 20px; color: #0090d0; } p { margin: 10px 0; }We’re excited to launch our prestigious blog series A View From Above: Conversations With CEOs, featuring interviews with CEOs across the...
View Article6 Ways Install Attribution Data Can Boost Your Marketing Automation
h6{ font-size: 20px; color: #0090d0; } p { margin: 10px 0; }As strange as this may sound, there are quite a few companies today where app user acquisition and marketing/CRM teams are still detached...
View ArticleClik here to view.
Why Emojis & GIFs Are The New Mobile Advertising Hype
h6{ font-size: 20px; color: #0090d0; } p { margin: 10px 0; }In order to reach a young, tech savvy audience, it’s not surprising that brands have jumped on the emoji and GIF hype. The idea here is...
View ArticleClik here to view.
3 Insider Tips Getting Started with Mobile App Attribution
h6{ font-size: 20px; color: #0090d0; } p { margin: 10px 0; }Signing with an attribution provider is an exciting milestone for mobile app marketers. Whether this is your first time integrating a mobile...
View ArticleAppboy CEO Talks Customer Engagement In A Mobile-First World
h6{ font-size: 20px; color: #0090d0; } p { margin: 10px 0; }A View from Above: Conversations with CEOs blog series is back with Mark Ghermezian, the CEO of Appboy, a leading customer relationship...
View ArticleClik here to view.
Insider Secrets – Finding The Right KPIs for Your Mobile App
h6{ font-size: 20px; color: #0090d0; } p { margin: 10px 0; }Mobile marketing measurement isn’t difficult, but there is an initial learning curve. One of the first challenges most mobile marketers face...
View ArticleClik here to view.
Top 10 + 5 Mobile Marketing Stats from July
h6{ font-size: 20px; color: #0090d0; } p { margin: 10px 0; } TOP 10 STATS Mobile marketing research you need to know about $1T influenced by click-to-call commerce in US consumer spending $34B...
View ArticleCross-Device, Omni-Channel Tracking? Sure, But First Get Mobile Right
h6{ font-size: 20px; color: #0090d0; } p { margin: 10px 0; }This post will not be about a sexy topic. It won’t be about omni-channel or cross-device measurement, nor will it be about the 360 degree...
View ArticleThe AppsFlyer Performance Index Top Media Sources: AppLovin
h6{ font-size: 20px; color: #0090d0; } p { margin: 10px 0; }The AppsFlyer Performance Index H1 2016 is out and we’re proud to be hosting top media performers in the space based on our new rankings. We...
View ArticleThe AppsFlyer Performance Index Top Media Sources: Twitter
h6{ font-size: 20px; color: #0090d0; } p { margin: 10px 0; }Last week we launched the Cream of Crop series which takes a closer look at the top ranking performers from our recently released Performance...
View ArticleMobile App Marketing on iOS 10
h6{ font-size: 20px; color: #0090d0; } p { margin: 10px 0; }Every major update to iOS presents new challenges and opportunities for mobile app marketers. At AppsFlyer, we work hard to ensure that...
View Article