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Mobile App Tracking

My first blog post ever will be about Mobile Apps Tracking. I first need to clear up some time to write it. Stay tuned!

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Apps and Beer

  We are excited to invite you to the first Mobile Mobile Apps & Beer! During the event we will mix the main aspects in Mobile Apps: Development, UI/UX, Marketing, …

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AppsFlyer’s New Integration with Facebook Mobile App Install Ads

Introducing AppsFlyer’s New Integration with Facebook Mobile App Install Ads AppsFlyer (www.appsflyer.com) is excited to announce that it is now an official Facebook Mobile Measurement Partner....

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AppsFlyer Q1 2013 Mobile App Discovery Report

Mobile App Discovery: Know Your Channels In the first quarter of 2013, the most common channels to promote and advertise mobile apps were: (1) Ad Networks, (2) App Discovery Platforms, …

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Special Offer – Facebook Credit for AppsFlyer Customers

Special Offer for AppsFlyer Users: Many of our customers have found success using Facebook mobile app install ads to grow their app. In our recently published Mobile App Discovery Research we found …

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AppsFlyer is Hiring !

AppsFlyer is hiring and it’s a good opportunity to share the things we believe in, our status, our vision and what are we looking for. Our Beliefs: Growth is a …

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AppsFlyer Supports Facebook’s Call To Action Mobile Engagement Ads

In May 2013, AppsFlyer’s mobile app discovery research mobile app discovery research found that social media was the top channel for app marketing. Now, to continue to enable app marketers …

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Apple Rejecting Apps That Collect IDFA (IFA) But Do Not Show Ads

[Updated Feb 6, 2014] We just got off the phone with Apple and received the latest update regarding the issue. To make it simple and without speculation: 1. If you …

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MWC Barcelona 2014 – Mobile Marketing Party – AppsFlyer

What better time than the Mobile World Congress to turn the spotlight on User Acquisition and discuss latest innovations in Mobile App Marketing. AppsFlyer is delighted to invite you to …

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Migrating From HasOffers MobileAppTracking or Other Tracking Providers

As you have probably heard, HasOffers and Kontagent were dropped as Facebook Mobile Measurement Partners (MMPs). The situation has left many marketers without an attribution solution for install...

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AppsFlyer Just Raised $7.1M Round A

We wanted to share with you that we just raised a $7.1M A round from Pitango Venture Capital and Magma Venture Partners. In the last 2.5 years, AppsFlyer’s NativeTrack™ technology …

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IDFA is Now Officially Allowed For Attribution

  Apple has fixed its questionable move that allowed IDFA collection only for apps that show ads. Apple is now allowing app developers to collect and use the IDFA for attribution …

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Announcing AppsFlyer for Agencies

It’s an important day here at AppsFlyer HQ.  We’re today announcing ‘AppsFlyer for Agencies’ in order to enable ad agencies to provide their clients with mobile media buying expertise to …

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Our new tech blog is here…

Hi all, Yesterday, our own code Jedi, Nir Rubinstein, gave a great lecture at the “Beyond Java” meetup and we took it as a good excuse to write our first tech … The post Our new tech blog is here…...

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Guest Post – Tips For Negotiating With Mobile Advertising Networks

This is the first of two articles written for the benefit of Developers & Advertisers who wish to promote their mobile apps through performance-based advertising / affiliate networks. This guide...

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10 Step Checklist to Build & Market a Successful App [Infographic]

Our friends at DCI have created an awesome infographic, aiming to help app developers with their app creation process – Check it out!   The post 10 Step Checklist to Build & Market a Successful App...

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Meet AppsFlyer This December

We want to meet you this December! AppsFlyer will be attending and speaking at two of the mobile industries best events this year: GMIC Silicon Valley Israel Mobile Monetization Summit … The post Meet...

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Create One Smart Link for Any Use Case: AppsFlyer Releases OneLink

We want to save you time and make your work easier. Up until now, creating deep links for your app was a pain. You had to create a different link … The post Create One Smart Link for Any Use Case:...

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Are You Ready for Google’s Think Mobile in Beijing?

AppsFlyer is a special guest at the Think Mobile with Google mobile app marketing summit this December 12 in Beijing, China.     If you’re in the Beijing area, we’d … The post Are You Ready for...

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Deep Linking: Is Now The Time For Mobile Search Ads?

When it comes to mobile app user acquisition, paid search just isn’t the 800 pound gorilla it is for online ads.   And this trend isn’t new. According to eMarketer, … The post Deep Linking: Is Now The...

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